CAP Info at Paris Retail Week 2018

 In Business, Press release

Paris, 16 July 2018 – CAP Info has an experiential stand at the Equipmag trade fair to share its omnichannel expertise with Retailers.

Reputable expert in omnichannel, CAP Info will be at the Equipmag event in Paris, Porte de Versailles from 10 to 12 September, where it will offer its Retail customers and prospects an expert journey through which it will showcase all its software and hardware solutions by universe.

Within its “CAP Lab” stand, each of the software solutions for collection, mobility, cataloging or clienteling is associated with its device (s). The whole is put in a situation within a real customer journey through three major target areas: specialist retail, food retailingn and fast-food chains.

“We are witnessing a real transformation of consumer buying behavior with the emergence of new uses and new technologies. We want to support Retailers with concrete solutions tailored to each of them “explains Laurent Terron, Sales & Marketing Development Manager.

The Easy Store suite, based in particular on the POS POS application, is the publisher’s answer to those, particularly in the food retailing sector, who want to equip their sales outlets with a solution to the modern, reliable, intuitive but also powerful and robust.

For the Specialist Retail sector, the new Seamless Web offer will also be presented. Including its modules of Click & Collect and management of commercial operations and loyalty programs, it perfectly meets the challenges of retailers seeking to build an omnichannel strategy, in which the customer’s shopping journey is made more fluid. and more coherent.

In Fast-Food Chains, where the frustrations with regard to the wait in checkout for the taking of order are strong, it is essential today to be able to propose to the consumers digital solutions for smartphone or on terminals interactive so that they can save time and flexibility. The new CAP Digital solution meets these constraints. Coupled with the Wherever Payment suite and its Tokenisation system, it offers consumers the possibility to be identified regardless of the channel used and to pay directly from their smartphone if they wish.

The “CAP Lab” stand will provide CAP Info with a way to present both its expertise in terms of software and payment solutions and to preview new products such as the innovative “Carbon” POS solution. from Verifone, world leader in electronic payment equipment.

Bruno Aiello, Director of Products and Solutions at Verifone, and previously a Retailer, is delighted with this partnership “Verifone shares with Cap Info the ambition to provide retailers with ever more innovative and efficient solutions in line with their needs. Come discover this solution that combines openness and technology. “